For over 20 years, I’ve been crafting complete brand identity systems - from print and stationery to signage, retail spaces, and vehicle graphics.

BRAND IDENTITY DESIGNED FOR PHYSICAL SPACE

I’m Carlos Baptista, an Environmental Graphic Designer based in Portugal.

WELCOME 👋

Years of experience

21

+150

Launched projects

One idea, every surface

CAPABILITIES

I design brand identities as systems, not just marks - built with a clear creative vision from day one, then shaped to hold together across every surface they need to live on, from a business card to a building façade.

Signage & Wayfinding
Guiding people through space with the same clarity and personality as the brand itself.

Print & Editorial Design
Catalogues, flyers and printed materials that extend the brand's visual language into everyday communication.

Brand Identity Systems
The starting point: a distinctive visual language — mark, colour, type, tone — carried consistently from business cards and stationery to uniforms and everyday brand touchpoints.

Retail & Exhibition Graphics
Turning a flat identity into a place people can walk into and experience.

Vehicle Graphics
Identity in motion — instantly recognisable, wherever it travels.

A curated selection of brand identity and environmental design projects - from concept through physical execution.

Brands identities,
designed for physical space

SELECTED WORK

Brand Identity · Retail Environment
Signage · Print & Editorial

Galeria das Kazas

OSAE

Brand Identity · Event Environment
Signage · Print & Editorial

SIE

Chaves Aliança

Brand Identity · Retail Environment
Signage · Print & Editorial

Naming · Brand Identity · Print & Editorial · Product Design Application · Vehicle Graphics

Let's translate your system.

Available for select freelance projects with agencies and brands, in Portugal or abroad.